So, you’re primed for the big leagues. You know your organization’s systems and processes like the back of your hand, deeply understand your market and customers, have mastered time management, and consistently exceed your sales targets. Now you’re ready for a more impactful leadership role.
In the fast-paced world of business, particularly in sales, we often hear the adage, “The customer is always right.” While the essence of this statement—prioritizing customer satisfaction—is undeniably important, I’d like to add a corollary – “Don’t forget about the employee.”
One of the (many) things I absolutely love about Carew’s sales training programs is that we don’t just train sales professionals and sales skills. As our CEO Jeff Seeley likes to say, “We train people skills” – listening, effective communication, negotiation skills, rapport, relationship building, presenting, conflict resolution, and the list goes on. These are all things that people across all professions use every single day.
I’ve got a dynamic duo of young kids at home – adorable, energetic, fun to hang out with, and, as I found this summer, expertly skilled and seriously persuasive negotiators! As their dad, it’s my responsibility to teach and guide them. Yet, I couldn’t help but find myself learning valuable lessons from them each day.
At Carew, you will hear us talk a lot about the Gap. So, what exactly is it? The Gap is what exists between your customer’s ideal and actual – the Gap between what could be and what is. Gaps are always outcome-oriented and can almost always have an up or down arrow associated with them.
Habits are actions, routines, or behaviors that become ingrained over time due to frequent practice. They are often performed without conscious thought or deliberate decision-making, as they become part of our routine. Habits take us to where we were yesterday, and yesterday’s habits may not be good enough to finalize today’s sales transaction.
Schools must operate like a business, whether for-profit, private, or public. And students, like traditional customers, deserve to have an enjoyable experience as they decide which school is best for them. And how do they make that decision of what’s best for them? Through their interactions with an Admissions Advisor, first and foremost.
Technical expertise alone is no longer sufficient to steer organizations and teams toward success. The need for leaders to upgrade their soft skills is coming if it isn’t already here! Need evidence? Check out the World Economic Forum’s list of the top 15 workforce skills of 2025 – nearly half being soft skills.
In the fast-paced and ever-evolving landscape of selling, staying informed about the latest trends, challenges, and opportunities can be crucial to your success. Whether you’re a sales veteran or just starting your journey, these statistics will provide valuable insights, challenge your assumptions, and fine-tune your sales approach.
The art of negotiation has always played a crucial role in achieving success in B2B sales. In today’s business landscape, the pressure to continuously enhance profitability has made effective negotiation skills more essential than ever. Customers, driven by the pursuit of better pricing, constantly seek ways to improve their profits, putting suppliers under universal pressure to meet their demands.
