What You’ll Learn
Aligning for Success
Learn an analytical model to objectively assess your current position with prospective students and your degree of influence with them. Discover ways to overcome communication barriers and gain insight into the student decision-making process and leverage it from a position of strength.
Prospect Identification & Student Perspective
Learn a results-producing model for becoming truly student-centric. Develop critical listening skills and techniques to ensure understanding of the student’s perspective and development of benefit-focused recommendations that satisfy their needs. Recognize common needs, values, and motivations that affect the decision-making process.
Building the Relationship
Master a simple, defined, and repeatable communication process to fully understand student needs, perspectives, and challenges. Learn to handle objections and concerns in a way that overcomes resistance, de-escalates situations, builds and maintains relationships, and uncovers additional opportunities. This proven model gets to the heart of student needs while building trust, credibility, and rapport.
Analyzing Student Environment & Value Creation
Learn a disciplined and flexible model that uncovers often hidden, but very real, student opportunities. Develop competency in gathering vital information, understanding student-perceived actual vs. ideal states, identifying areas of opportunity, and developing action plans.
Build & Present Solutions with Purpose
Leverage our proven solution building model to develop and deliver high-impact presentations that offer solutions and benefits that are student-focused. Learn to distinguish between Features, Advantages, and Benefits. Create and maintain preferred position during solution building presentations. Ask for the enrollment with confidence and improve the ability to activate next steps in the admissions process.
Increased enrollment rate
Accelerated enrollment cycle
Common language, process
Strong student relationships
Proprietary process models
Videotaped skills practice
Energy, interaction, fun
Personalized Smart Room
Alumni Community Forums
Who Should Attend
Live Onsite Instructor-led
Live Virtual Instructor-led
Custom Onsite/Virtual Blend
Onsite: 2.0 days
Virtual: 4.0 days | Two 2.0 hr. sessions/day