Advanced Positional Selling™ (APS)

Advanced Positional Selling (APS) develops consultative skills and strategic insight necessary for sales professionals to secure and retain a preferred position with customers. This program is an investment in the continuing development of your sales organization -- ideal for sales management and DPS graduates.

In this dynamic workshop, participants will deeply explore the strategic element of selling. APS training addresses the need for strategic initiative to precede tactical applications, and to orchestrate both with your current business reality. Negotiations, organizational dynamics, conflict management, presentation skills and position progression are all topics covered in the APS workshop as critical elements of strategic selling.

The APS Consultative Selling curriculum is covered in the diverse, dynamic format professionals have come to expect from Carew sales training, including high-impact lectures, group exercises, discussions and hands-on events. The APS program can be customized to address the specific needs and challenges of your organization.

APS Program Overview

Introduction and What is Current Position

Align for Victory

Business Drivers

Current Conditions and Implications

Decision Criteria and Process

Packaging the Business Case

Putting Your Plan into Action

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